Cookie Policy
Understanding how we use cookies and tracking technologies
Effective Date: December 1, 2025
Last Updated: December 1, 2025
What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to the owners of the site. We use cookies to enhance your browsing experience, analyze site traffic, and personalize content.
How We Use Cookies
We use cookies for the following purposes:
- Essential Cookies: Necessary for the website to function properly.
- Performance Cookies: To collect information about how visitors use our website.
- Functional Cookies: To remember your preferences and settings.
- Marketing Cookies: To deliver relevant advertisements and track ad performance.
Specific Tracking Technologies
Google Tag Manager & Analytics
We use Google Tag Manager to manage website tags and Google Analytics to understand how visitors interact with our site.
- Purpose: Traffic analysis, user behavior tracking, and site performance monitoring.
- Data Collected: IP address, browser type, pages visited, and session duration.
- Retention: Data is retained for 14 months by default.
Facebook Pixel
We use the Facebook Pixel to measure the effectiveness of our advertising and to show you relevant ads on Facebook.
- Purpose: Ad conversion tracking, retargeting, and audience building.
- Data Collected: Actions taken on our site, device information, and Facebook user ID (hashed).
- Retention: Data is retained for up to 180 days.
Bing Webmaster Tools
We use Bing Webmaster Tools to monitor our site's performance in Bing search results.
- Purpose: Search engine optimization and site health monitoring.
- Data Collected: Search queries, click-through rates, and crawl errors.
- Retention: Data is retained in accordance with Microsoft's privacy policy.
Microsoft Clarity
We use Microsoft Clarity to understand how users interact with our website through heatmaps and session recordings.
- Purpose: User experience improvement and behavior analysis.
- Data Collected: Mouse movements, clicks, scrolls, and session replays.
- Retention: Data is retained for 30 days.
Managing Your Preferences
Most web browsers allow you to control cookies through their settings preferences. However, if you limit the ability of websites to set cookies, you may worsen your overall user experience, since it will no longer be personalized to you. It may also stop you from saving customized settings like login information.
To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit www.allaboutcookies.org.
Contact Us
If you have any questions about our Cookie Policy, please contact us:
Reputation Genius, LLC
Email: privacy@reputation-genius.com
Website: reputation-genius.com
Phone: (413) 314-2553
Address: West Springfield, MA